Airdropping: A Popular Way for Developers to Promote Cryptocurrencies


The basic idea behind crypto airdrops is to distribute crypto-assets entirely for free to holders of another crypto-asset in order to encourage the adoption of the offered token. 

Airdropping is an effective method to gain quick network usage and create hype and buzz around a new blockchain-based enterprise, and act as a way of rewarding investors and customers. It’s a win-win scenario.

That said, industry experts and developers should make the airdrop system easy enough for new users to operate if adoption will move fast enough.

They Push For Mass Adoption

The emerging trend of users being rewarded with new digital coins for free via public blockchains shows the boundless utility of the public networks.

Crypto developers are increasingly using airdropping to market new coins and encourage mass crypto adoption. 

For instance, in 2018, holders of NEO were selected to receive another newly minted crypto coin called Ontology. The airdrop promised it would distribute 20 million coins (or about 10% of total tokens) to NEO holders. 

Spencer Bogart, a partner at San Francisco-based Blockchain Capital, shared his thoughts on how this emerging marketing strategy could be used for mass adoption in the future. He said:

“I think we’ll see airdrops as an increasingly sophisticated approach to customer acquisition.”

He added that the airdrop process could spur the mass adoption of a new cryptocurrency better than an initial coin offering (ICO).

There are many other examples of blockchain-based startups that have carried out crypto airdrops successfully to increase adoption.

For instance, in 2017, after a hard fork from BTC, the developers of Bitcoin Cash (BCH) carried out an airdrop rewarding all Bitcoin holders with BCH on a 1:1 ratio. The result was that in less than a month, BCH was among the top 10 cryptocurrencies on CoinMarketCap. 

Likewise, in 2017, the Binance exchange carried out an airdrop of 500 TRX to all account holders on their platform. In order to qualify for the airdrop, users had to have at least 0.003 BTC in addition to having completed at least one transaction.

Best Airdrops to Catch in 2019 – 2020

There are several free crypto coin airdrops worthy of attention this Year.

ARC IRIS (ACI) venture was developed to transform the mining process by using wind, solar, and hydrogen tech to run crypto-mining farms in a more green and cost-efficient manner. 

For users to be involved in the airdrop and earn 500 ACI (~$50,00), they are required to chat with ARC IRIS telegram Bot, follow their Twitter and Facebook pages, register on the ARC IRIS website and perform other specified tasks.

Similarly, Brave Browser is offering 54.45 Basic Attention Token (BAT) worth about $10 for performing simple tasks like downloading and using their browser and watching ads. 

Finally, Juiice (JUI), a platform for sharing user-generated content where participants will be rewarded for the materials they publish, is offering an airdrop to promote their native coin. 

To earn 75,000 JUI ($15), all you need to do is chat with the Juiice Telegram Bot and join Juiice Telegram Group. Next, follow their Twitter page and register as a member on their website. You can also earn more coins by joining their Facebook groups and reading ICO announcements. 

Binance is also offering an airdrop, where ten lucky winners will be selected at random to earn $100 worth of BNB tokens. To catch the airdrop, users need to create an account on the exchange, follow Binance on twitter, and regularly retweet some twitter feeds regarding undertakings on the platform. 

Finally, you may be interested in checking out an airdrop by Sudan Gold. Sudan Gold Coin (SGC) is one of the first projects which combines blockchain tech and a gold and precious metal-trading decentralized platform. The platform allows users to earn 100 SGC ($10) tokens simply by registering a new account on the Sudan Gold Coin website and submitting their ETH address and other details to the airdrop form. Users may also be required to perform specified tasks such as following SGC on Twitter & retweeting pinned tweets or liking the project’s Facebook page. 

Wayne Jones
Wayne is a Blockchain enthusiast and expert in crypto trading. Currently, I cover trendy issues on digital currencies.

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